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Learning / Knowledge

Blinkest

18 screens · Screen Recording · captured 2026-06-24
Learning / KnowledgeHard paywallpaywall: post signup pre valuevalue prop carouselpermissions firstminimal fast trackfeature list
screen 11
A wall of recognizable bestsellers (Atomic Habits, Sapiens, Becoming) doing the social proof before you read a word. 'Understand powerful ideas in 15 mins' puts the core value, speed, right at the top. Get started and Login sit side by side, so account creation isn't the only path forward.
screen 22
'Invest in your personal growth... tell us your interests' sets up a quick personalization step before the ask. The framing is aspirational (a better you, anytime anywhere) instead of feature-led, which is the right register this early.
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Apple's ATT prompt, and the pre-prompt copy frames tracking as 'helps us make Blinkist more personalized for you.' Standard move to lift opt-in. Firing it this early, before they've shown much value, probably costs them some yeses though.
screen 55
The paywall, and it's a hard one. $8.33/month is the yearly price ($99.99) sliced to look small, and the fine print says you're charged the full year immediately with no trial. No free taste of content first, so this asks for the sale on brand and the book wall alone. I'd test a free blink or a trial ahead of this against the no-trial version.
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'View all plans' opens the real picker: Yearly $99.99 tagged Best Value up top, Monthly $15.99 below, no trial on either. Two tiers only, which keeps the choice simple. Monthly at $15.99 (about $192/year) makes the annual the obvious pick.
screen 88
Same paywall, swipeable, with the headline rotating across motivations: build a habit, learn on the go, excel in your career. One paywall covering several buyer intents without a quiz to segment them. Cheaper than branching the flow, but a captured interest could personalize this headline instead of cycling all three.
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Post-paywall nudge to create your first Space and start organizing titles. Good instinct to push a first action instead of dropping you on a passive feed. But 'create a space' is org work, not the aha. Getting someone into an actual finished blink would activate faster.
screen 1515
'Free blink of the day, selected by our curators.' A recurring free hook to build the daily habit. Worth noting the strongest free-value moment shows up after the paywall, not before it, where it could soften that no-trial ask.
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